PRiNT BiG UK - Hackney Wick's Local Printer.
When Size Matters We PRiNT BiG
 

PRiNT BiG UK is Hackney Wick based creative printing company.

We’re specialists in large and small-format digital printing.

We serve clients from an array of industries, from local to corporate.

To us, no job is too big or too small.

 

The Power of Print Advertising In The Digital World

The world of advertising has been transformed by the digital age, with brands now competing for the attention of online audiences through a range of digital channels. However, despite the growing dominance of digital advertising, the power of print advertising should not be overlooked. In fact, print advertising, especially the use of posters, can still be highly effective in today's digital world. Let's explore the power of print advertising, with a focus on posters.

Visual impact: Posters have the ability to create a visual impact that is hard to ignore. A well-designed poster can immediately capture the viewer's attention, making a lasting impression that they are likely to remember.

  1. Reach: Posters can be placed in a range of locations, such as busy street corners, public transportation, or shopping centers, to reach a large audience. They can be seen by anyone passing by, whether they are actively looking for information or not.

  2. Brand recognition: Posters can help to build brand recognition and create a strong visual identity for your brand. By using consistent branding and messaging, posters can reinforce the identity of your brand in people's minds.

  3. Targeted messaging: Posters can be designed to speak directly to your target audience. By using targeted messaging, imagery, and personalized QR codes, you can create posters that are more likely to resonate with your audience.

  4. Cost-effectiveness: Posters are a cost-effective way to reach a large audience. They are relatively inexpensive compared to other forms of advertising, making them a smart investment for brands on a budget.

  5. Tangibility: Posters offer a tangible advertising experience that cannot be replicated through digital advertising. People can touch and feel a poster, making it a more immersive advertising experience that engages the senses.

In conclusion, the power of print advertising, especially the use of posters, should not be overlooked in today's digital world. With their visual impact, wide reach, ability to build brand recognition, targeted messaging, cost-effectiveness, and tangibility, posters are a smart marketing investment that can help your brand stand out from the competition. So, next time you're planning your marketing campaign, consider the power of print advertising and the impact it can have on your brand.

Print Big UK